UC Santa Barbara Policy 5010
Policies
Issuing Unit: Administrative Services Date: July 1, 1985
USE OF THE UNIVERSITY'S NAME
I. REFERENCES:
President Gardner's Delegation of Authority--Policy to Permit Use of
the University's Name, dated May 3, 1985.
II. POLICY:
A. Authority:
1. The Chancellor or his designee is authorized, within his
area of jurisdiction, to permit use of campus names (e.g.,
University of California, Santa Barbara), and/or abbreviations
(UCSB), or any other name of which said designations
or abbreviations are a part. The Chancellor or his
designee are to be guided by the provisions of the policy
considerations below.
2. Concurrence of the General Counsel is required before
permission is granted either for commercial use of the
name of the University or for non-commercial use by
organizations and groups. This concurrence can be
fulfilled by use of Attachment A. If the form is to be
modified, the proposed alterations must be referred to the
General Counsel for specific approval. Moreover, if
University officials to whom delegations are made by this
regulation believe that unusual University liability or
exposure may develop from granting the sought permission,
that request should also be referred to the General
Counsel for specific concurrence.
B. Commercial Use:
1. Approval shall not be given for advertising listing the
University as a user of any product or service or as the
source of research information on which a commercial
program or publication is based, except that approval may be
granted for institutional or goodwill advertising clearly
regarded as being in the best interests of the University.
If any doubt exists as to whether the use of the
University's name will contribute to the best interests of
the University, the permission shall be withheld.
2. Manufacture and distribution of all commercial products
(e.g., lighters, clothing, pennants, drinking glasses,
mugs) bearing the name or decorative seal of a campus
shall be permitted only upon a franchise granted by the
Chancellor or his designee. All such manufactured products
shall be produced only after prior express permission of
the Chancellor and must be distributed exclusively through
the UCen Bookstore or authorized distributors operating
under a franchise granted by the Chancellor. Other
authorized distributors must receive their merchandise
through the UCen Bookstore.
3. Requests for manufacture and distribution of all
commercial products bearing the name and/or unofficial
seal of the University of California, as distinguished
from that of a single campus, shall be referred to the
Senior Vice President -- Administration. In approving such
request, the Senior Vice President--Administration shall
authorize distribution solely through one or more of the
bookstores of the campuses or shall authorize other
distributors who will receive their merchandise through a
designated campus bookstore and shall notify the
Chancellor on each of the campuses.
C. Non-Commercial Use by Organizations and Groups:
1. Use of the University's name to designate such groups as
professional associations, employee organizations,
athletic, cultural, and other interest groups may be
granted when deemed to be in the best interests of the
University. (For use of the University's name by
registered campus organizations, refer to University of
California at Santa Barbara Campus Regulations Applying to
Campus Activities, Organizations, and Students. If any
doubt exists as to whether the use will contribute to the
best interests of the University, permission shall be
withheld.
2. Permission when granted shall include the understanding
that the permission does not involve, either expressly or
by implication, the following:
a. Any endorsement or sponsorship by the University; in
appropriate circumstances, permission may be made,
conditional upon a requirement of an express
statement, that the University does not endorse or
sponsor the particular activity.
b. Any obligation to provide budgetary support or office
space.
3. Chancellors on other campuses shall be consulted (perhaps
at a meeting of the Council or Chancellors), when a
decision to permit use of the University's name on one
campus would make it difficult to deny a similar request
on other campuses (e.g., a request from another chapter or
affiliate of the same organization or group).
4. Permission shall be granted with the understanding that it
may be withdrawn at any time the authorizing official
determines that further usage will not be in the best
interests of the University or that there has been a
failure to adhere to the basis on which the request to use
the name or abbreviation was originally submitted and
approved.
D. Use by Individual Employees:
1. An individual employee of the University not acting within
the scope of employment may make a true and accurate
statement of the individual's relationship or connection
with or employment by the University of California in the
course of stating the employee's experience or
qualifications for any academic, governmental, business,
or professional credit or enrollment, or in connection
with any academic, governmental, professional or other
employment.
2. In all other situations, such an employee may accurately
state the employee's relationship to the University except
in those circumstances in which such identification might
reasonably be construed as implying the support,
endorsement, advancement, or opposition of any political,
religious, sociological, or economic movement, activity,
or program by the University. In such circumstances it is
the responsibility of the employee to issue an appropriate
disclaimer concurrent with the use of the University name
declaring in substance that the University is not involved
in the particular activity or program.
III ATTACHMENT:
A. Revocable License to Use the Name of the University of
California
For questions or comments regarding the format of the above information, please contact webcontact@ucsbuxa.ucsb.edu.
Last Modified By: HMW, 5/21/97
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